See how a clear brief becomes a launch plan.
These pages explain the decisions, files and checkpoints used in OEM/ODM projects. Customer names, sales figures and performance claims are published only with written permission and supporting evidence.
Skincare launch system
Need: a focused brightening and barrier routine for an e-commerce launch.
Work: select a hero serum, companion cream and two-piece set; align claim language, texture, pack and content sequence for the target market.
Deliverables: brief, formula direction, sample notes, packaging route, artwork checklist and replenishment review.
Haircare range extension
Need: extend a shampoo offer into masks, oils and scalp care without confusing the customer.
Work: map each product to a routine role, separate rinse-off and leave-on claims, then create a launch order based on channel demand.
Deliverables: range architecture, formula shortlist, pack family, usage education and sales feedback loop.
Want a project-specific case review?
Send your market, channel, target quantity and reference products. We will return a comparable route with the assumptions clearly stated.
AURVONX｜广州环悦跨境电商有限公司 